Use drag and drop and professionally designed graphic overlays to make captivating ad videos for Facebook Feed
Objective | Description | Case Study |
---|---|---|
Engagement | Video created for Facebook Feed drives some of the highest levels of engagement seen in the Ad industry. | To drive more audience engagement, the car brand MINI Korea published a series of videos for Facebook Feed, achieving a 12% higher view completion rate than its previous campaign. Learn more |
Reach | Video ads made for Facebook Feed give any brand astronomical reach to a much wider and targeted online audience. | The Dutch brewing company Heineken optimized TV video commercials for Facebook Feed to drive a 7% lift in incremental reach. It resulted in an improved return on investment for its Cruzcampo and Amstel brands in Spain. Learn more |
Brand Awareness | Brand awareness is a given for any company to acquire the mindshare of their target audience and Facebook video ads for Facebook Feed provides one of the most proven channels to achieve it. | RHB, the popular Malaysian bank leveraged video ads tailormade for Facebook Feed to generate brand awareness and communicate its brand refresh. The campaign resulted in a 7-point lift in ad recall and reaching 5.3 million people across the country. Learn more |
App Installs | For any company that wants to compete for screentime on the 2.5B+ smartphones on the planet, video ads for Facebook Feed give one of the most promising medium to accelerate growth. | BigPay, the money app company ran a campaign with video ads on Facebook and Instagram to boost app installs, registrations and account top-ups, resulting in a 75% increase in incremental app installs. Learn more |
Catalogue Sales | If you are an e-commerce business and wants to drive catalogue sales, video ads for Facebook Feed provide one of best results in the paid campaigns world with insights on what worked well. | The luxury Italian fashion house, Bottega Veneta, ran video ad campaigns for multiple channels including Facebook Feed to attract more shoppers, resulting in a 2.1X lift in incremental return on ad spend. Learn more |
Store Visits | Boost visits to your store with the help of video ads for Facebook Feed that provides one of the best geo-targeted advertising solution in the world. | KFC, the popular restaurant chain used Facebook’s store visits ad objective to boost the number of people coming into its restaurants, resulting in 2.4 million store visits. Learn more |
Messages | Generate queries from your target audience by deploying video ads for Facebook Feed and boost the top of the funnel with highly qualified leads. | Generali Thailand, a Thai insurance provider used video ads via a bot to simplify how it handled and qualified Messenger queries and simultaneously improve the quality of its leads, resulting in 2X more sales via Messenger. Learn more |
Traffic | Attract the right audience to your website but at a scale unimaginable by most ad networks by using video ads for Facebook Feed. | StyleShare, a Korean online fashion platform ran a comprehensive Facebook marketing campaign with a series of ads to attract people to use its shopping services and make purchases, achieving a 15X return on ad spend. Learn more |
Video Views | Video views are critical for gaining mindshare among your target audience and use video ads for Facebook Feed to achieve precisely that. | To show the public its new gaming monitor, Samsung leveraged video ads for Facebook Feed and generated more brand awareness by reaching people who watch its ad campaign videos all the way through. Learn more |
Conversions | Boost your conversions by leveraging video ads for Facebook Feed. Tap on the power of the World's biggest social ad network to drive more sales in your company. | The Taiwanese clothing brand WIWI worked on a series of mobile-optimised video ads to highlight its breathable fabric clothing collaboration with Disney, resulting in a 3X conversion optimization in web product page views. Learn more |
Upload the highest-resolution source video available without letter or pillar boxing (no black bars). Most file types are supported. However, Facebook recommend H.264 compression, square pixels, fixed frame rate, progressive scan and stereo AAC audio compression at 128+ kbps. The technical specifications are:
Optimize your video format for top social media platforms like Facebook, Instagram, Twitter, YouTube and LinkedIn. Choose from 20+ formats and aspect ratios like 1:1 square letterbox, 9:16 vertical. 16:9 widescreen. One click resize enables you to create videos with breakneck speed!
Typito provides you with a wide range of motion graphic templates inspired by popular brands like AJ+. Create stunning videos for events, news, food vlogging, sports, travel & 50+ categories. Easily mix and match lower thirds, intro animations, captions and design your own videos!
Build an unforgettable brand with video using your own Arabic language fonts, colors and logo templates that you can drag-drop or customize with ease. Now your videos will consistently reflect your brand, whether you work for a small business or a big enterprise.
Publish Full HD videos (1080p) with Typito. Never compromise on quality.
Get a real-time preview of how the final video looks like. No surprises after export!
Transform your video into square or vertical formats with just a click. Magic resize!
Use any track to define the tone of your video in the way you want.
Beautiful high-resolution photos from Unsplash. Do whatever you want with them!
Seamless integration with Facebook & YouTube. Save time by uploading your videos directly from Typito.
By far the easiest program that I have used for making videos. Typito helps me look professional, add value, humor, and has led to higher click-throughs to videos on my website.
Not everyone has access to, or the chops to use Final Cut Pro or Adobe After Effects. Typito allows you to stitch or cut clips, add overlay titles, motion graphics, social media cards, and lower thirds. It allows even rookie editors to create magic.
Typito is like the Canva version of online video editing software. Editing aspects are fairly easy to jump in and use without having to watch any tutorials. Message the customer support team, they are very hands-on.